A TRUSTED Culture for Healthcare
Brian Wong, MD
CEO and Founder of The Bedside Trust
Please join us March 2nd at 11:30 am MT for a Zoom presentation with Brian Wong, MD, CEO and Founder of The Bedside Trust. This presentation includes the 10 most important cultural workups for healthcare. For over 40 years, Dr. Brian Wong has had careers as a practicing family physician, physician executive, trustee, consultant, coach, author and culture change expert. His research has included interactions with over 5,000 physicians and 25,000 patients in all 50 states. He has learned that the answers are not only universal and timeless, they also form the foundation to building a TRUSTED culture in healthcare organizations. Join us in this Zoom meeting to learn how you can build such a culture at your own organization.
- Define your culture based on “What matters most to patients.”
- You will learn how to conduct a Cultural S.W.O.T. and R.C.A. to see how culture lies at the root of many of our problems in healthcare today.
- Change your culture by doing less of one thing, not more of everything.
About the Speaker
Brian Wong is a Physician, healthcare author, consultant and CEO of The Bedside Trust in Seattle. Dr. Wong earned his Doctor of Medicine with University of California San Francisco and held residency at Providence Medical Center in Seattle, WA. In addition to The Beside Trust, he also held significant positions such as Chair of QA at Providence Medical Center, Medical Director at Rainer Family Medical Group, and Medical Director at Hospice of Seattle. After 10 years of clinical practice experience, Dr. Wong began consulting to healthcare organizations across the country, specializing in transforming organizational cultures in healthcare.
If, as the saying goes, “Culture eats strategy for lunch,” then enhancing organizational culture must become strategy No. 1. However, this is not often the case. Our preoccupation with strategies, activities and metrics often trumps our focus on culture and behavior—to the detriment of the patient experience. This preoccupation is a major cause of our current challenges. We have all become driven to distraction with initiative overload. Meanwhile, the crush of these additional activities takes us further and further away from focusing on our patients.
Dr. Wong’s consulting practice was inspired by medical practice. Specifically, he has taken the questions foundational to the medical workup and modified them into a “cultural workup” to diagnose and treat the cultural ills of any organization. Two of his fundamental questions are: “What matters most to patients?” and “Who do you trust?” He has asked these questions of over 5,000 physicians and 30,000 patients in all 50 states. He has learned that the answers to these questions are both universal and timeless. Join us as he helps us discover how to understand, harness and leverage the power of a TRUSTED Culture and that you can indeed change your culture by doing less of one thing, not more of everything.
REGISTER: In order to offset Increasing expenses associated with our presentationS and to continue promoting a quality product, there is a $20.00 charge for this event.
RSVP for this month’s event by clicking the link below:
sPECIAL THANKS TO oUR pLATINUM sPONSORS: